Years of experience: 12
Content ManagerDigital Ads ManagerEvent Producer💸 MarketingMarketing Analytics ManagerGraduate Student
Trust Score
Highly reliable; strong professional involvement.
Nayla's Career Path
Jul. 2021 -Present
Anthology IncMarketing Operations Manager
Lead supporting of marketing global teams through reporting and performance tracking, to enable data-driven strategic decisions by stakeholders. Tracking and follow up funnel conversion rates and KPIS, monitor of Marketing contribution “dashboards” to support Field Marketers in understanding their performance and overall engagement of their campaigns. Lead benchmarks reports to give key insig...
May. 2018 -Jul. 2021
HughesChannel Marketing Coordinator / Marketing Leader
ColombiaDesign, plan, execute and follow up Marketing Strategy from different fronts: Media planning, channel marketing support, digital and public relations; focused on lead generation, agencies management, vendors and sales channels relationship. As well as, expenses budget control and follow up of marketing tactics results driven to make decisions.
Mar. 2016 -Nov. 2017
Azteca Comunicaciones ColombiaMarketing Leader / Marketing Manager
Design, execute and follow up Marketing Strategies for different market segments, coordinate marketing campaigns, budget control, Monitor and report on effectiveness of marketing communications, Manage and improve lead generation campaigns, measuring results and working closely with Communications, PR and Digital Agencies.