Oxfordshire, England, United Kingdom-Responsibility for marketing budget to deliver brand, content, digital & events strategies across parts, services & car sales
-Creation and delivery of customer advocacy program that generated 68 qualified leads in month one (3 per month normal average)
-Developed and executed a social media strategy that has seen 6000% increase in reach and 11000% increase in content interactions
-Quantitiv...
Jun. 2013 - Jun. 2018
CiscoHead of Partner Communications - Asia Pacific, Japan and China
Singapore- Management of APJC communication key vehicles including intranet (Partner Central), social media and email marketing where open rates rose from 7.2% to 14.2% and click through rates from 2.1% to 3.4%
- Successful stakeholder management & alignment with corporate comms, product teams, sales organisation, global marketing & senior leadership - Manage the APJC communications budget, set metric...
Singapore~Develop and execute a cohesive, well rounded marketing and communications strategy for Asia-Pacific markets to breed customer loyalty and generate new business leads
~Align communications to corporate (US) positioning but understand and execute localised versions for APAC markets
~Deliver luxurious, high profile events for high spend clients to encourage loyalty and increase spend with Curva...