Years of experience: 35

United StatesEvent Producer💸 Marketing💼 C-level ExecutiveAdvisorCMO

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Virginia's Career Path
Director of Marketing StrategyAug. 2022 -
Present
HealthMeansDirector of Marketing Strategy
RemoteLead strategic planning initiatives including brand management, online events, revenue streams, market research and customer experience. Analyze and leverage quantitative and qualitative data to continuously optimize digital engagement and conversion strategies. Oversee content curation and strategies for multiple ecommerce platforms and sales funnels. Serve as a brand ambassador, partnering ...
Director of Community & Membership Jul. 2020 -
Aug. 2022
HealthMeansDirector of Community & Membership
RemoteLead customer experience design project for new online platform and member community. Manage audience research and post analysis of health education programs and events. Partner with leadership team colleagues in developing and implementing strategies for acquiring and engaging new members, health experts, content providers and sponsorship partners.
Executive DirectorOct. 2015 -
May. 2019
Dress for Success Northwest ArkansasExecutive Director
Led a start-up non-profit through three and half years of significant growth in programming, reach and depth of services for women and their families in Northwest Arkansas.