Years of experience: 6

ITMarketing Analytics ManagerEngineerConsultingComputer engineerBusiness Analyst

Trust Score

Highly reliable; strong professional involvement.

70%
Tomas's Career Path
Growth Engineer AssociateJan. 2024 -
Present
XepelinGrowth Engineer Associate
- Proposed, designed and implemented advanced attribution models, including Markov, Shapley, and custom models, alongside the development of channel-specific metrics to optimize marketing spend and channel performance. - Proposed and developed a comprehensive Touchpoint Tracking Model that integrated CRM data and in-app events. This project provided critical insights into the B2B sales cycle,...
Growth Engineer IIJul. 2022 -
Jan. 2024
XepelinGrowth Engineer II
- Engineered in-house automations for loading prospecting opportunities into the CRM (HubSpot), leading to a remarkable 160% increase in conversion rates within the first month of implementation. This became one of the most vital acquisition channels. - Established and maintained a robust prospecting contact database, which served as a key enrichment source for CRM prospects, supplemented by ...
Growth Engineer SsrJun. 2022 -
Jul. 2022
WinclapGrowth Engineer Ssr
- Led front-end development initiatives for the back-office interface of the company’s data model, ensuring a seamless and efficient user experience. - Spearheaded the development of in-depth analyses, A/B testing, and incremental experiments to drive data-informed decision-making and optimize growth strategies. - Collaborated closely in the design and implementation of key metrics and featur...

Tomas's Posts

  • How I can help you

    I help businesses generate more revenue with less effort by optimizing campaign launches and defining workflows for better conversions. Specializing in mobile app and B2B SaaS sales, I focus on key metrics, reducing churn, and boosting retention. My data-driven strategies enhance

  • People I am looking for

    I would like to work closely with founders, CMOs, and CEOs, as well as marketing and sales teams that need additional help with their workflows and optimizations. My goal is to help them scale and develop their businesses with consistent and profitable growth.

  • Experience & Cases

    - I defined growth loops impacting the acquisition of thousands of B2B clients. - I optimized campaigns and defined multi-channel workflows. - Experience conducting A/B testing and incrementality tests. - Designed several attribution models and tracked touchpoints and events.

  • How to contact

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