Years of experience: 8

Digital Ads Manager💸 Marketing✔️ ITUX/UI DesignerProduct Designer🐦 Design

Trust Score

Highly reliable; strong professional involvement.

60%
Paulo's Career Path
Product OwnerSep. 2021 -
Jul. 2023
The Coca-Cola CompanyProduct Owner
Greater São Paulo Area · RemoteResponsibilities: - Led the product development for website and mobile app offerings in the LATAM region, orchestrating efforts to prioritise enhancements and functionalities aligned with stakeholder and end-user needs. - Collaborated closely with the UX team to define an intuitive user experience, resulting in improved customer engagement and satisfaction. - Defined and communicated a compre...
Product OwnerJul. 2019 -
Sep. 2021
BradescoProduct Owner
Greater São Paulo Area · HybridResponsibilities: - Led digital strategy initiatives as a Product Owner for the CRM team, specialising in driving customer engagement through tailored digital experiences. - Collaborated closely with cross-functional stakeholders to understand business objectives, gather requirements, and translate them into actionable tasks for development teams focused on Salesforce Marketing Cloud and Audi...
Senior CRM AnalystAug. 2017 -
Jul. 2019
BradescoSenior CRM Analyst
Greater São Paulo Area · On-siteResponsibilities: - Led a team of 3 members as the Audience Squad leader, responsible for the media operation's audience-related activities. - Managed online campaigns with a monthly investment of over AUD$ 1 million, driving efficient audience targeting and engagement. - Created and segmented audiences by leveraging user digital behaviour and CRM intelligence data, improving campaign perform...

Paulo's Posts

  • About myself

    With a solid background of 4 years in Product Development, I honed my skills by working for reputable industries such as Coca-Cola and Banking. I had the privilege to lead and successfully deliver the development of a mobile application for Coca-Cola, specifically for the Mexico market. This opportunity provided me with a valuable experience in managing projects from conception to completion.

  • Job Description

    In terms of career growth, I am interested in roles related to Ecommerce. I am particularly drawn to positions that entail building and enhancing digital products. I aim to leverage my experience and skills in a challenging role that allows me to contribute to the evolution of the digital landscape.

  • How to contact

    If you're interested, please fill the form. P.S. If you know a right person, please make an intro or share with him/her the link to this page.

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