Years of experience: 19

💰 Investor & VC💸 Marketing💼 C-level Executive👍 Sales & BizDev🐦 DesignAngel

Trust Score

Highly reliable; strong professional involvement.

70%
Manu's Career Path
Vice President MarketingJun. 2020 -
Present
OnTracVice President Marketing
-Increase marketing new business contribution to 48% and pipeline to $250MM annually by creating new go-to-market strategy and activating demand generation programs including account-based marketing, content development and distribution, social media, SEO, public relations, events, and advertising. -Increase delivery provider lead volume by 325% while reducing cost by 60% by executing media c...
Director of Growth MarketingJul. 2019 -
May. 2020
PlacemakrDirector of Growth Marketing
Washington D.C. Metro Area-Increase online revenue by 116% through performance-oriented paid acquisition, channel expansion, conversion rate optimization, and qualitative and quantitative customer research. -Increase paid acquisition revenue by 525% and ROAS by 635% by executing a full funnel strategy across paid search, paid social, metasearch, display, video, and other channels. -Champion website redesign that incre...
Director of Product MarketingDec. 2018 -
Jul. 2019
FOLIOfn, Inc.Director of Product Marketing
Washington D.C. Metro Area-Increased monthly active users by 37% and recurring revenue by 29% through improved positioning, messaging, website redesign, and merchandising. -Developed go-to market and product roadmap based on qualitative and quantitative data monitoring, customer research, and competitive analysis.

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