Minneapolis, Minnesota, United StatesAs an Experience Design Director, I undertook multifaceted assignments, seamlessly transitioning between roles such as Product Manager, Product Owner, UX Architect, UX Researcher, Digital Strategist, and Creative Director.
• Managed a remote, international team of 6 direct reports and 30+team members
• Delivered high-quality digital experiences for major clients, leading to increased usabilit...
I owned and delivered the conversion rate optimization (CRO), user experience strategy, and execution for Pearson Pathways, a post-graduate recommendation engine, and enrollment application.
• Led an international design and development team of digital analytics managers, web analysts, UI/UX designers, and developers to deliver bi-weekly development sprints.
• Responsible for CRO strategy and...