Years of experience: 24

United Arab Emirates

Trust Score

Exceptionally trusted; proven professional excellence.

80%
Melanny's Career Path
Head of MarketingJul. 2023 -
Present
Suma GourmetHead of Marketing
Dubai, United Arab Emirates · On-siteAs part of the management team, my role requires to strategically drive company growth via marketing activations in B2B, B2C and eCommerce. Responsible to form the marketing team and manage partners to establish the brand, expand the portfolio, enter the turkey meat category and support growth of all sales channels in the Middle East
Marketing ManagerJul. 2019 -
Jun. 2023
UpfieldMarketing Manager
DubaiUpfield is the largest plant-based consumer products company in the world. Regional Marketing Manager, MENA Foodservice Brand Lead • Marketing Lead, Upfield Professional - foodservice (B2B). As part of Upfield MENA pioneer team, drove aggressive growth from being a start-up to now being a multi-million Euro business and category leader in dairy alternative in the region. Ownership of strategi...
National Sales and Marketing Manager - Culinary at HomeNov. 2018 -
Jul. 2019
FonterraNational Sales and Marketing Manager - Culinary at Home
Anchor Culinary at Home is the Chilled business of Fonterra serving a range of butters, cheeses and creams made with the goodness of New Zealand dairy to the retail industry. Manage achievement of sales to distributor, sales to trade and active customers targets. Lead to ensure on shelf availability of each channel’s must carry list. Oversee day to day operational execution. Manage and suppor...

Melanny's Posts

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Responded by 30 people
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  • About

    • Provide expert marketing services without the cost of a full time marketing head * Flexible and scalable marketing model • Decades of experience with proven growth records • Success across diverse industries

  • Cases & Experiences

  • Work Order

  • How to contact

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  • About

  • Cases & Experiences

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  • How I can help you

    Developing a robust 5-year strategy and leveraging unique competitive advantages, we offer: - Expertise in lead generation - Comprehensive customer and channel mapping - Innovative solutions for business growth - White space entry strategies - Proficient experience in both B2B and B2C sectors

  • People I am looking for

    We primarily focus on: - Small and Medium Enterprises (SMEs) - Start-ups We believe these businesses can greatly benefit from our strategic insights and marketing expertise.

  • Experience & Cases

    Our track record includes: - Successful new category and product launches - Implementation of 5-year strategies - Organizing events across MENA region. Previous satisfied clients include Upfield, Fonterra, and Aggreko.

  • How to contact

    If you're interested, please fill the form. P.S. If you know a right person, please make an intro or share with him/her the link to this page.

Responded by 1 people
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  • How I can help you

    Specializing in building your brand's identity, creating a compelling pitch, and generating valuable leads. Leveraging unique insights for brand awareness and lead generation, offering competitive edge in the market.

  • People I am looking for

    Seeking partnerships with clients who value brand building and PR. Ideal clients are those who understand the importance of a strong, coherent brand image and effective public relations.

  • Experience & Cases

    Proven track record in launching products in white space markets, successful category entries, and building strong brands. Previous partnerships include notable clients such as Fonterra, Upfield, and Suma.

  • How to contact

    If you're interested, please fill the form. P.S. If you know a right person, please make an intro or share with him/her the link to this page.

Responded by 2 people
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