Years of experience: 6
Data AnalyticsEmail Marketing ManagerCRM managerA/B TestsSMM ManagerGrowth Hacker
Trust Score
Exceptionally trusted; proven professional excellence.
Thais's Career Path
Jun. 2024 -Present
MarketdataConsultora de CRM
São Paulo, Brasil
Mar. 2023 -Jan. 2024
PortoSenior CRM Analyst
São PauloLed CRM strategy for B2B product portfolio (Health Insurance, Dental, Occupational Health, Transportation, Agribusiness, Companies), focusing on funnel optimization and product goal achievement. Generated and reported managerial reports on action effectiveness, digital channel performance, and purchase frequency data. Analyzed KPIs, tracked indicators, and engaged the customer base. Worked cl...
May. 2022 -Nov. 2022
Remessa OnlineSenior CRM Analyst
São PauloPlanned and executed multichannel relationship strategies and targeted actions for acquisition and monetization, including A/B testing. Created and segmented audiences, collaborating with data, commercial, and marketing teams for alignment and execution. Analyzed and reported results, monitoring performance indicators. Identified opportunities for new business ventures.