Years of experience: 15

✔️ ITData AnalystSQLPythonTableauRussia

Trust Score

Highly reliable; strong professional involvement.

70%
Ivan's Career Path
Marketing analytics team leadJan. 2023 -
Present
FBS Inc.Marketing analytics team lead
MauritiusPerformance advertising optimisation, leveraging data-driven strategies for efficient and impactful advertising campaign execution.
Marketing analytics team leadApr. 2020 -
Dec. 2022
YandexMarketing analytics team lead
Moscow, RussiaMy team leading role starts with COVID-19 pandemic and related challenges in business and working processes. Honestly all that problems seems not so serious now, after two years of pandemic life and the onset of new heartbreaking events. The main results so far - increased headcount from 5 to 8 (+4 and -1) and selected flexible and robust roles for each teammate - came up with and managed the...
Marketing AnalystMay. 2017 -
Apr. 2020
YandexMarketing Analyst
Moscow, Russian FederationMain results and impact during first 3 years of work: - Made numeric model of the Yandex Plus loyalty program (ecosystem subscription) from the scratch. Performed marketing analytics tasks in first years of growth from 700k to 3M subscribers - calculating funnels, retentions, acquisition costs, etc. Provided basic product analytics for launches of new offers within subscription. - Calculated ...

Ivan's Posts

  • About myself

    Data Analyst with intent to graphics design and generative AI. I make mathematical models of business processes, markets and customers behaviour, and applying them for right decision making. I’m going to switch to graphics design as professional.

  • Interesting topics

    I'm expanding my professional network and want to meet with product designers, graphic designers, illustrators and people from related areas..

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