Years of experience: 7

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Trust Score

Exceptionally trusted; proven professional excellence.

80%
Kirill's Career Path
Head of User AcquisitionSep. 2022 -
Nov. 2024
IntellectoKidsHead of User Acquisition
Limassol, Cyprusβœ… Key result: Scaled monthly marketing budgets from $120,000 to over $600,000 while maintaining a desirable ROMI. Increased user acquisition on Meta web by 15x. – Developed and executed a paid user acquisition strategy for a subscription-based mobile product using channels like Facebook, Instagram, TikTok, and ASA across web, web-to-app, and app funnels. – Expanded user acquisition into new m...
Head of Performance MarketingFeb. 2022 -
Apr. 2022
Kiev, Ukraineβœ… Key result: launched lead generation at Kazakhstan using Meta and Google, acquired more than 2,500 leads in 2 weeks. – Provided analysis of previously launched campaigns and ads to determine most efficient targeting and optimization settings and visuals. Created campaign optimization playbook for team members to reduce CAC by 15%. – Mentored team members to optimize campaigns on internation...
Chief Marketing OfficerJul. 2021 -
Jan. 2022
VectorlyChief Marketing Officer
Moscow, Russiaβœ… Key result: Developed new lead generation funnels (surveys, webinars), acquiring over 600 B2B leads. – Developed and executed go-to-market strategy for B2B SaaS product on international markets, including the USA, UK, Canada, Europe, Brazil, and Australia. – Created and launched user acquisition funnels from scratch, utilizing Meta, LinkedIn, Twitter, Quora, and Google Ads. Built multiple u...