Brought in by the VP of Marketing to help accelerate pipeline for Nirmata, which is the paid enterprise version of Kyverno, the widely used Kubernetes governance platform.
• Performed AI-assisted analysis of telemetry data to build audience profiles and identify the 4 developer behaviors that predict account conversion to pipeline opportunities.
• Identified specific GitHub files and document...
Reported to the VP of Marketing with direct access to the co-founder/CTO. Owned all digital marketing (paid acquisition, email, ABM, reviews, website, analytics, etc).
• Inherited a broken marketing motion and a team with low morale. Identified issues by improving visibility across the function and talking with stakeholders. Helped rebuild the motion by managing up, celebrating others' wins, ...
Co-founded a product data audit service that covered 95%+ of the SKUs in the specialty and natural foods space.
• Implemented and scaled a custom 3D product capture system and a microwork workflow to drive unit economics.
• Canonicalized a defective product data schema of 1k+ data points. Built internal training sites, process documentation, and inline help systems as the single source of aut...