Years of experience: 12

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Mochammad's Career Path
Group Product ManagerJul. 2023 -
Present
FIT HUBGroup Product Manager
Jakarta, Indonesia• Manage & lead a team of 5 product managers in improving acquisition to retention metrics and operational efficiency. • Defined product vision, built projection and roadmap for online revenue generation and internal tool scalabilities to enhance company’s unit economics. • Streamlined flows to reduce operational execution time by ~25% (increased operational efficiency). • Inter-department st...
Lead Product ManagerFeb. 2021 -
Jul. 2023
KitaBeliLead Product Manager
Jakarta, Indonesia• Managing a Pod: A team of PMs and Product Operations team consisted of 6 team members, handling Acquisition aspect of business & product, handled consumer facing and internal tools platform. • Lead tactical, experimental, and strategical approaches to maintain company's performance (promotion, gamification programs, vouchers). • Led experimentation roadmap including A/B testing, cohort anal...
Growth Program ManagerApr. 2019 -
Feb. 2021
MokaGrowth Program Manager
Greater Jakarta Area, Indonesia• Managed project team to improve overall acquisition funnels for Moka product. • Stakeholder management: collaborating with Marketing & Ops team in executing business initiatives. • Improved the overall online acquisition funnel by +50% vs baseline. • Managerial role, reporting to VP of Growth.

Mochammad's Posts

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    How I can help you

    I am a product and growth consultant with hands-on work in market strategy and CAC reduction. I focus on: • outlet and region prioritization • lean field operations • lower acquisition cost • faster payback of sales and marketing spend.

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    People I am looking for

    I work best with: • FMCG and beverage companies • B2B and B2C tech firms • subscription and fitness brands • startups and scale-ups needing clear growth priorities and disciplined execution.

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    Experience & Cases

    • ≥10% YoY sales growth in Coca-Cola distributors • Outlet prioritization and lean coverage models • Lower CAC for Moka, Kitabeli, FIT HUB • Experience with early-stage and growth-stage startups.

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    How to contact

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