Brand/Channel Management - 70% |Strategic Planning - 15% | Administration - 15% • Manage paid social and display advertising for multiple brands at the enterprise level, including Vital Choice, Harry & David, and Wolferman's Bakery
• Drive data-informed strategy and planning for CPC marketing (paid search, display, alternative media)
• Collaborate with external agencies for CPC marketing mana...
RemoteBrand/Channel Management - 70% |Strategic Planning - 15% | Administration - 15% • Drive data-informed strategy and planning for CPC marketing (paid search, paid social, display, video OTT/OLV advertising), affiliate/influencer marketing, and podcast marketing
• Manage external agencies for direct mail, affiliate and CPC marketing management
• Manage paid media programs that are held to specif...