Years of experience: 13
Blog ManagerSEO SpecialistEditorContent WriterCopywritingGrowth Hacker
Trust Score
Exceptionally trusted; proven professional excellence.
Felipe's Career Path
Apr. 2025 -Present
Publicis Groupe BrasilMarketing Director
In my current role, I drive strategic marketing initiatives to accelerate the group's growth. My responsibilities include: – Leading the group's marketing strategy and execution. – Coordinating events to strengthen engagement and positioning. – Developing storytelling and Go-to-Market strategies for new solutions and strategic projects. - Supporting the board in crafting strategic narratives ...
Mar. 2024 -Apr. 2025
Publicis Groupe BrasilMarketing & Business Development
Responsible for developing narratives and go-to-market strategies, crafting compelling credentials, and positioning key offerings. Leads the creation of business cases for selected clients and supports pitch narrative development. Develops communication strategies for the group and contributes to marketing and event planning to enhance brand visibility and engagement.
Nov. 2022 -Feb. 2024
Mercado Livre BrasilSpecial Projects - Mercado Ads
Leading projects and special dates involving monetization in Ads, from conception to cross-ecosystem alignment and proposal delivery (GTM) to the sales team. Being the reference for local market's best practices in Go-to-Market (GTM) for industry-specific special dates and projects to drive Ads. Building GTM processes for special dates involving the ecosystem to accelerate market adoption.