New York, United StatesExecutive leader driving go-to-market strategy and creative excellence for Fortune 500 brands Build and mentor high-performing cross-functional teams across creative, product, and business development. Partner with C-suite executives and founders to architect company-wide strategies and growth initiatives. Implement best practices for business development, talent acquisition, and scalable gro...
New York, United StatesTransformed TikTok's market position from a social platform to a comprehensive business marketing solution through creative strategy and development, driving significant revenue growth and platform expansion. Architected product portfolio and naming framework that unified 100+ consumer and business products. Built and led a high-performing team with 95% retention rate across 3 years while sca...
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Yvonne Cheng
Business-driven creative leader
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Executive Creative Director | Connecting Vision & Impact