Overland Park, Kansas, United States-Strategize, plan and execute demand generation programs targeting healthcare
organizations. Campaign tactics include email, advertising, webinars, webpage redesign, etc. aligned to the buyer’s journey
-Collaborate with the solution marketing manager and develop content marketing pieces such as thought leadership blogs, checklists, white papers, etc. that showcase our expertise and engage cli...
Overland Park, Kansas, United States-Build digital resource libraries in marketo to serve as tradeshow landing pages
-Write and build pre and post event and campaign emails in marketo
-Manage events in a B2B healthcare technology space including: registration, messaging, preparing associates, lead generation and follow up process post event
-Serve as the project manager and kept team on task for a workforce challenges campaign ...