Years of experience: 5

Digital Ads ManagerMarketing

Trust Score

Exceptionally trusted; proven professional excellence.

80%
Andres Santiago's Career Path
Paid Media SpecialiyDec. 2024 -
Present
NMQ DigitalPaid Media Specialiy
Colombia, BogotáSet up digital campaigns ensuring the integration of measurement tools and alignment with strategic objectives. Monitor, adjust, and analyze campaign performance through continuous testing and optimizations to maximize results Promoted the use of bid strategies from SA 360 and work towards better engaged sessions to core products
Performance Consultant Aug. 2022 -
Sep. 2024
Making SciencePerformance Consultant
Colombia, BogotáAccomplished the acquisition of a new client at Making Science by doing a presentation where expose an audit with a road map of actions to increase the effectiveness of acquisition Increase the conversions of the main accounts by at least 10% percent, working with constant optimizations on tactics and if it requires change on the strategy of the full performance channel keeping the same budge...
Senior account manager Dec. 2021 -
Aug. 2022
Publicis GroupeSenior account manager
Colombia, BogotáAccomplished the increase of conversion rate of business from 5% to 7% by changing the structure of campaigns in Google Ads to adding cluster’s with the highest average monthly searches. Increase the lead generation by 10% with the creation of a report in Google Data Studio to focus on Quality Score and working on the keywords with the highest quality. Manage clients and be able to translate...

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