Years of experience: 23

Blog ManagerContent WriterCopywritingCRM managerMarketing DirectorMarketing Analytics Manager

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Brandi's Career Path
Marketing ConsultantMay. 2025 -
Present
BRIX HoldingsMarketing Consultant
Spearheading a multi-brand CRM overhaul to enhance customer engagement and retention across national QSR brands. Delivering data migration, lifecycle journey design, audience segmentation, and reporting frameworks. Supporting brand teams with strategic training and optimization to align CRM performance with key business goals.
Marketing & StrategyJan. 2025 -
Present
DatesyMarketing & Strategy
San Jose, California, United StatesLaunching a category-defining sweetener made from dates. Coming soon!
Marketing DirectorMar. 2023 -
Jan. 2025
TeaspoonMarketing Director
San Jose, California, United StatesBrand Growth, Customer Loyalty, and Multi-Channel Engagement - Scaled the loyalty program to account for 25% of overall sales, achieving +2.5% YoY growth, and increased average loyalty member spend to $14.64 vs. $12.89 for non-members. - Led brand expansion through strategic partnerships, launching a Disney collaboration across 49 stores and securing Costco placement in 17 locations, driving ...

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