Years of experience: 9

Marketing Analytics ManagerDigital Ads ManagerContent ManagerSEO ManagerMarketing

Trust Score

Exceptionally trusted; proven professional excellence.

80%
James's Career Path
Senior SEO Team LeadJul. 2022 -
Mar. 2025
ExpressVPNSenior SEO Team Lead
Hong Kong SAR- Led a cross-functional team focused on improving keyword rankings, conversions and organic sales from our key landing pages. - Devised and executed organic growth strategies with SEO (Google and Naver), CRO, Affiliates, and Content Marketing Results: -2x increase in organic traffic and sales growth year-over-year.
Digital Marketing StrategistMay. 2019 -
Jun. 2022
CogneyDigital Marketing Strategist
Hong KongResults: - 15x boost in organic traffic and 192x jump in keywords ranking in position #1 to #3 in Google for Rollbar, a cloud-based tool for developers to monitor and debug errors in their applications. - 17x increase in organic traffic and 177x jump in keywords ranking in position #1 to #3 in Google for TALSEM, a Shopify eCommerce store selling Tesla aftermarket accessories worldwide. - 4x i...
SEO ConsultantOct. 2017 -
Present
ConsultantSEO Consultant
Hong KongFrom personal finance in Singapore to adventure tours in Australia, I co-operate with various businesses to help boost their organic visibility and conversions through search engines using white-hat SEO practices. My consulting fields: • SEO Audits • Content Strategy • Technical SEO • Link Building Strategy • Competitive Analysis • Keyword Strategy • E-E-A-T • Conversion Rate Optimisation • W...