Years of experience: 9

Brand DesignerProduct DesignerUX/UI Designer🐦 DesignIT

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Letícia Ayumi's Career Path
Product Designer - Americas hubMay. 2023 -
Present
Air LiquideProduct Designer - Americas hub
Industrial Merchant Portal - Led the refactoring and redesign of an app for gas container exchanges used by businesses of all sizes. - Defined the MVP, prioritized features, and designed new functionalities. - Conducted business and user needs analysis, producing technical documentation of project scope. - Managed product releases, including communication and marketing strategies targeting en...
Ux / Ui DesignerApr. 2021 -
May. 2023
JBQ.GlobalUx / Ui Designer
São Paulo, BrasilPresentes Mickey - B2C Wedding Products E-commerce - Refactoring of the legacy website, benchmarking in Figma, and interactions in both web and mobile versions. - Creation of new wishlist features, restructuring of the wedding list, and a new PDP based on high social class personas. - Utilized Kanban as the main methodology and Azure for task organization. Caffenio Especialidad - Internationa...
Ui DesignerMar. 2020 -
Mar. 2021
Férias & Co.Ui Designer
São Paulo, BrasilBusiness Benefits Platform Focused on Travel. Icon and illustration design, visual refactoring, and rebranding. Utilized benchmarking for creating a landing page, back-office system (CRM), and a logged-in area integrating hotels, airfares, and on-location experiences for users. Used Adobe XD and Figma with interactions for high-fidelity web and mobile prototypes. Benchmarking - Conducted benc...

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