Years of experience: 12
Email Marketing ManagerEvent ProducerMarketingMarketing DirectorBrand Marketing ManagerCommunications Manager
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Romina's Career Path
Jul. 2023 -May. 2025
Inca RailMarketing Manager
Lima, PeruResponsible for designing and implementing the brand strategy, with a strong focus on positioning the company in the U.S. and Brazilian markets. Oversaw the management of one of the company’s main portfolio products.
Feb. 2023 -Jul. 2023
Seguros Falabella Perú (Falabella Insurance, Peru)New Business Development
Lima, PeruResponsible for designing the commercialization process for corporate insurance, structuring the portfolio of complementary workers’ compensation products for the group’s employees.
Feb. 2022 -Jul. 2023
Seguros Falabella Perú (Falabella Insurance, Peru)Deputy Manager of Marketing
Lima, PeruResponsible for leading the brand and communication strategy, focused on driving demand through omnichannel campaigns across commercial touchpoints (digital, contact center, retail, and banking), optimizing marketing investment and ensuring alignment with commercial and regional teams.