Years of experience: 18

Call CenterMarketingBusiness Owner📝 Influencer or BloggerC-level ExecutiveCustomer Service

Trust Score

Exceptionally trusted; proven professional excellence.

80%
Christina's Career Path
Head of Customer Experience, Wealth Asset Management/ Retirement AsiaMar. 2024 -
Jan. 2025
ManulifeHead of Customer Experience, Wealth Asset Management/ Retirement Asia
Hong KongMy key role is to enable Manulife as the digital customer leader through zooming into its Wealth and Asset Management/ Retirement customers' experience, e.g. understand and anticipate pain point and needs, measure and track our performance vs corporate OKRs, design the best-in-class customer experience journeys, strategise and implement customer centric initiatives by partnering with our reti...
Director, Global Innovation & Human Centered Design, Customer & Market ResearchJan. 2023 -
Mar. 2024
ManulifeDirector, Global Innovation & Human Centered Design, Customer & Market Research
Hong Kong SARI specialised in innovations based on insights that could delight and resolve pain points for our customers and distribution channels by partnering with Cambodia, China, Hong Kong, Indonesia, Japan, Malaysia, Myanmar, Philippines, Singapore and Vietnam leaders to deliver business growth. My work focuses on Health and Wellness, Value Propositions, Market Sizing, Segmentation, Journey Mapping a...
Director, Consumer Insights, Customer Experience & Transformation, AsiaJan. 2020 -
Jan. 2023
ManulifeDirector, Consumer Insights, Customer Experience & Transformation, Asia
Hong Kong SAR