Years of experience: 12

Fast moving consumable goodsSaudi ArabiaSales ManagerBusiness Development ManagerPartnerships ManagerMarketing

Trust Score

Exceptionally trusted; proven professional excellence.

80%
Mazen's Career Path
Regional Out-of-Home Category & Channel DevelopmentJan. 2025 -
Present
FerreroRegional Out-of-Home Category & Channel Development
Dubai, United Arab EmiratesDriving channel strategy and execution across HORECA, petrol stations, institutional catering, and convenience channels to accelerate brand presence and revenue growth. - Building and managing key partnerships with hotel groups, restaurant chains, fuel retailers, and food service distributors to ensure strategic alignment and strong in-market execution. - Leading trade marketing initiatives a...
Distributor Development Manager(HORECA)Jan. 2024 -
Apr. 2025
FerreroDistributor Development Manager(HORECA)
Saudi Arabia• Increased client retention by providing superior customer service. • Resolved customer issues, investigating and quickly addressing shipping delays to provide updates. • Evaluated ROI on new products, determining risks and potential profits to meet established objectives. • Oversaw strategic planning for all distribution, managing high-volume needs with accuracy. • Facilitated periodic inve...
Head of Key Accounts & E-CommerceJan. 2023 -
Apr. 2025
FerreroHead of Key Accounts & E-Commerce
Saudi ArabiaRTM plan by channel to meet business needs Maintained advanced product and industry trend knowledge, performing regular market research to enhance company offerings. Budget planning for all Modern Trade channels. Forecast building with demand team to meet company growth. Drive Business development plans with customers (JBP) Work closely with finance to ensure channel profitability. New launch...

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