Years of experience: 16

CopywritingMarketingConsulting

Trust Score

Exceptionally trusted; proven professional excellence.

80%
Cathryn Blake's Career Path
ConsultantOct. 2017 -
Present
Piedmont ConsultantsConsultant
Greater Denver AreaConsultant to leading enterprise software companies on topics of product and service commercialization such as product marketing and sales collateral. Create value-based programs for a range of technology products and solutions. Tailor business value messaging to enable clients to implement a value-based approach to selling products and services.
Lead, Customer Acquisition Strategy & ManagementMar. 2017 -
Oct. 2017
Dish NetworkLead, Customer Acquisition Strategy & Management
Denver, COIn a blended strategy and marketing role, I was responsible for ideating and leading company-wide initiatives through the creation of customer acquisition offers and promotional strategy. I also helped DISH to explore promotional partnerships with external brands and supported the contract negotiations with influential organizations, including a joint agreement with Amazon. • Lead organizatio...
Marketing Lead, Direct Response Acquisition MarketingApr. 2016 -
Feb. 2017
Dish NetworkMarketing Lead, Direct Response Acquisition Marketing
Denver, Colorado• Prioritize the funding of acquisition projects by maximizing ROI and controlling expenditures against an annual budget of $4 million. • Translate market and product understanding into compelling demand generation and communications initiatives. • Manage execution of new customer acquisition efforts and provide direction of direct marketing to targeted customer sets responsible for improveme...

Cathryn Blake's Posts

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    About myself

    As a seasoned strategic marketer with over a decade of experience, I excel at brand building and driving growth across diverse channels. My expertise lies in data analysis, cross-functional leadership, and developing impactful marketing strategies. Highlights include monetizing CRM data, optimizing acquisition funding, and creating a robust marketing library.

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    Job Description

    I am interested in part-time marketing roles in B2B or B2C sectors that leverage AI while emphasizing strategic human creativity. I seek opportunities that allow me to support and collaborate with a team, focusing on strategic initiatives beyond routine tasks.

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    How to contact

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