Years of experience: 20
Marketing Analytics ManagerDatabase CoordinatorRevenue OperationsCRM PlatformsCustomer Data ManagementSales & BizDev
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Alyssa's Career Path
May. 2022 -Present
Veris InsightsDirector of Revenue Operations
May. 2016 -May. 2022
BirdEyeSenior Revenue Operations Manager & Marketing Ops Manager
Austin, Texas, United States2021 Bar Raiser
Revenue & Marketing Operations
o Maintain company-wide pipeline model. Set goals, measure, track & report on pipeline, attainment and conversion metrics by party (sales and marketing, etc) and segment. o Oversee the preparation and delivery of daily reporting on KPIs to stakeholders to keep team proactively informed of monthly progress towards goals.
o Continuously update and ...
Jun. 2011 -May. 2016
IDT - Integrated Device Technology, Inc.Online Marketing & Operations Manager
San Jose, CAMarketing Automation & CRM
o Performed detailed analysis of several marketing automation tools and selected new platform (Marketo) based on cost-benefit analysis. Drove subsequent contract negotiations with vendor.
o Drove integration of Marketo with IDT systems, leading team that included IT and Sales Ops.
o Led cross-functional team with members from Sales, Sales Ops, Marketing, IT, and bus...