Palo Alto, California, United StatesLed end-to-end qualitative research to inform product vision and strategy for wellness-focused VR experiences, partnering closely with Product, Design, Engineering, and Marketing teams. - Designed and executed behavioral studies that shaped feature prioritization and roadmap decisions - Spearheaded cross-functional execution of a public beta launch, exceeding adoption goals by 150% and achiev...
Santa Monica, California, United StatesLed health-focused user research and strategic insights at a VR fitness startup, collaborating across Product, Content, and Design to drive development of engaging, evidence-based experiences. - Drove research for the launch of a multiplayer fitness modality, managing iterative testing cycles and cross-functional coordination across a distributed team - Translated complex health concepts into...
Minneapolis, Minnesota, United StatesLed strategic program design and operational improvements for a portfolio of 500+ clients at a national health and fitness company, integrating technology and behavioral insights to drive retention, engagement, and measurable health outcomes. - Designed and launched data-informed training programs, leveraging fitness tech to personalize coaching and improve client outcomes - Analyzed performa...