Years of experience: 20
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Jessica's Career Path
Nov. 2018 -Present
McGraw HillAuthor, The Laws of Brand Storytelling
I am proudly the bestselling author of The Laws of Brand Storytelling. Packed with inspiring tips, strategies, and stories, The Laws of Brand Storytelling shows business leaders and marketing professionals the power storytelling has to positively impact and differentiate your business, attract new customers, and inspire new levels of brand advocacy. The authors lay down the law – literally – ...
Mar. 2018 -May. 2025
NokiaMarketing and Social Media Director, Consumer Electronics, Brand Licensing
At Nokia, I lead the marketing and social media strategy for the consumer brand licensing division, spearheading the relaunch of Nokia phones and expansion into 91 markets across smart TVs, laptops, and audio accessories. I am proud to be part of a dynamic team that developed and launched 80+ new products, substantially growing the company's brand value by 70% through effective marketing, rea...
Jan. 2018 -Present
McGraw HillAuthor and Keynote Speaker, The Laws of Brand Storytelling
I am proudly the bestselling author of The Laws of Brand Storytelling. Packed with inspiring tips, strategies, and stories, The Laws of Brand Storytelling shows business leaders and marketing professionals the power storytelling has to positively impact and differentiate your business, attract new customers, and inspire new levels of brand advocacy. The authors lay down the law – literally – ...