Years of experience: 20

Broadcast and Digital Video ContentVideo content DevelopmentEditorProofreaderContent WriterCopywriting

Trusted by top professionals

  • PP
    Perla Parra
    UX Designer @City of El Paso
    Verified
    I’ve had the privilege of working alongside Michael Matthews for over 12 years. Under his leadership, I was consistently encouraged to learn new skills and step outside my comfort zone. His mentorship...

Trust Score

Exceptionally trusted; proven professional excellence.

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Michael's Career Path
President & CCO at CultureSpan MarketingJan. 2021 -
Present
CultureSpan MarketingPresident & CCO at CultureSpan Marketing
El Paso, Texas, United States
Vice President Creative ServicesJun. 2019 -
Jan. 2021
CultureSpan MarketingVice President Creative Services
El Paso, Texas, United States• Maintain a role as lead creative strategist overseeing branding, marketing and advertising, video production and media placement for a vibrant multicultural agency, managing a team of 7 creatives. • Directly responsible for development, allocation, management and adherence to client production budgets. • Led the membership campaign that helped TFCU (credit union) achieve their yearly member...
Creative DirectorOct. 2013 -
Jun. 2019
CultureSpan MarketingCreative Director
• Served as creative director for fast paced, multi industry agency with 17 employees. • Developed the creative strategy that landed the El Paso Electric account and directed their reimaging campaign, helping to maintain agency of record status since 2013. • Oversaw the creative development of and directed the FLY ELP :30 commercial spot for El Paso International Airport, which aired during t...