Years of experience: 7

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Laura's Career Path
Creative Strategist & Brand Experience DesignerJun. 2025 -
Present
Self-employed – Independent ProjectsCreative Strategist & Brand Experience Designer
CDMXI help brands connect with people through strategy, creativity and visual storytelling. With 8+ years of experience in branding, content creation, campaign development and events, I craft concepts that are both emotionally resonant and strategically sound. Currently working on independent projects across branding, digital content and brand experiences from idea to execution. Throughout my car...
Project Coordinator | Chief of Staff – VP of SalesAug. 2022 -
Jun. 2025
AT&TProject Coordinator | Chief of Staff – VP of Sales
Mexico- Coordinated strategic projects and executive level events as part of the Chief of Staff team for the CRO & VP Sales, MKT & Care. - Planned and executed major events including the 2024 Sales Summit, Town Halls, internal launches and recognition campaigns. - Developed visual materials, managed sponsorships, and partnered with key stakeholders to support internal culture and communication.
Creative Consultant – Social Campaigns & Academic CollaborationsMar. 2017 -
Mar. 2022
Independent ProjectsCreative Consultant – Social Campaigns & Academic Collaborations
MexicoParticipated in social and academic campaigns in collaboration with universities and cultural institutions. Key highlights: - Fuerza México: post-earthquake recovery campaign (2017). - Por Ti México: digital strategy during the COVID-19 pandemic. - SUNY COIL NY x Universidad La Salle: cross-border academic collaboration. - Creativity International Awards: 3rd place globally in visual design. ...

Laura's Posts

  • How I can help you

    Transform brand essence into strategic visuals: - Create cohesive brand identities & packaging - Design impactful presentations & social media content - Conceptualize branded events aligning visuals with business goals - Understand brand context & define goals for growth

  • People I am looking for

    - Ideal clients: - Value clarity, collaboration, intention - Open communication & shared vision - Brands like Nespresso, Adidas, Avobite, Maikit - Engage in branding, social media, events, product development

  • Experience & Cases

    - Achievements: - AT&T: Enhanced engagement via events - Colgate Palmolive: Developed packaging for launches - Nespresso: Improved brand consistency - Adidas: Aligned visuals for strategy - Maikit: Built brand identity & packaging - Fuerza México: Storytelling for donations

  • How to contact

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