Years of experience: 13
Blog ManagerSEO SpecialistEditorProofreaderContent WriterCopywriter
Trust Score
Exceptionally trusted; proven professional excellence.
Cassidy's Career Path
Feb. 2024 -Oct. 2024
SalesforceWriter, the Salesforce 360 Blog
I write about AI for The 360 Blog. As a staff writer at the forefront of the brand editorial team’s business and editorial strategy, I create high-profile and high-impact pieces for The 360 Blog that are aligned with Salesforce's AI-centric priorities.
May. 2023 -Feb. 2024
SalesforceEditorial Lead
As an editorial lead on The 360 Blog, I supported the education, nonprofit, service, commerce, and small business industry teams. I edited and published all net new content for these teams, ensuring alignment with Salesforce brand editorial voice, strategy, and standards. I also supported and strategized republication efforts to improve SEO and maximize content reach.
Feb. 2022 -May. 2023
SalesforceEditor In Chief, Content and Communications
As editor in chief, I oversaw the success and day-to-day operations of the Salesforce.org blog, including: defining and executing editorial strategy, writing and editing blog posts, planning blog content, and tracking performance of content over time. The Salesforce.org blog served Salesforce’s education and nonprofit customers as a go-to resource for industry leaders by serving as a source o...