Years of experience: 11
Content WriterBusiness OwnerCopywritingStartup FounderMarketing DirectorMarketing
Trust Score
Exceptionally trusted; proven professional excellence.
Andrea's Career Path
Apr. 2024 -Present
WDS Hotels Pty LtdMarketing Manager
Sydney, New South Wales, AustraliaLed the complete rebrand of Fortune of War, Sydney’s oldest pub, including development of a comprehensive brand strategy and guidelines to ensure consistency across all touchpoints. Directed the brand relaunch of The Russell Boutique Hotel, repositioning it to highlight its historic charm. Launched Bistro 1828, a new dining concept under the Fortune of War umbrella—overseeing brand creation, ...
Oct. 2020 -Dec. 2024
Spaghetteria PTYMarketing Manager
Sydney, New South Wales, Australia• Developed brand strategy – Spaghetteria, Keep smiling, eat pasta
• Defined a complete brand guide & promotional strategy
• Established their social media strategy - Facebook & Instagram • Content creation: Video & Photography • Created promotional campaigns to increase brand awareness and engagement
• Ran Facebook ads to support different activations
• Consulted their operation to help them...
Aug. 2020 -Dec. 2022
MAYBE SAMMYSocial Media Marketing Manager
Sydney, New South Wales, Australia• Developed social media strategy – Instagram & Facebook
• Content creation: Video & Photography • Created promotional campaigns to increase brand awareness and engagement
• Grew Maybe Sammy account more than 20K followers & Maybe Frank more than 5K
• Ran Facebook ads to support different activations
• Organized collaboration with other brands to increase reach