Exceptionally trusted; proven professional excellence.
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Vickie's Career Path
Mar. 2023 - Present
VistaAssociate Creative Director, Category Experience (North America & Europe), VistaPrint
Boston, Massachusetts, United StatesI work with global teams across VistaPrint's marketing, merchandising, and UX orgs to create an effective, cohesive, and engaging experience for our global audience. • Develop, lead, and direct a global creative team of 16 designers and copywriters - and increased team members' well-being and satisfaction ratings by 117% in 12 months.
• Guide product launches and optimizations, creative conce...
Boston, Massachusetts, United States• Managed a team of up to 15 copywriters (up to 10 direct reports) writing website copy for VistaPrint's global catalog.
• Wrote specialty homepage assets and high-visibility projects as needed.
Boston, Massachusetts, United States• Co-led a global copy team (up to 30+ writers in 7 countries!) responsible for messaging and creative for performance marketing and site product merchandising.
• Directly mentored and managed a team of up to 15 writers, including 10 direct reports in 4 countries.
• Guided creative teams and reviewed work as they developed email and site product copy for North American and global markets.
• C...