Years of experience: 17
Support SpecialistTeam LeadershipData AnalysisCall CenterCampaign ManagementStrategic Marketing
Trust Score
Exceptionally trusted; proven professional excellence.
Enola's Career Path
Jan. 2023 -Jan. 2025
Cox CommunicationsMarketing Director
Atlanta, Georgia, United StatesLed strategic development, program creation, and execution to increase awareness of core products to retain key consumer segments. Accounted for upsell connect rates, churn, and revenue through holistic campaign planning across digital, sales, and marketing teams. - Identified key business opportunities and market trends, using consumer insights and advanced analytics to inform strategic deve...
Sep. 2021 -Jul. 2023
Cox CommunicationsSenior Manager, Consumer Marketing Strategy
Atlanta, Georgia, United StatesDeveloped vision and direction for competitive marketing programs to deliver comprehensive tactics against competitive pressures. - Led testing, targeting, development and execution of competitive defense strategy for existing customers, helping to exceed churn performance at 2.15% vs. 2.23 goal, and adding .50 in revenue vs. test groups. - Partnered with key boundary partners across digital,...
Jan. 2019 -Sep. 2021
Cox CommunicationsSenior Manager- Retail Sales Strategy
Greater Atlanta AreaLed and developed multiple key business initiatives to help maximize revenue and operating expenses, optimizing customer and agent experience to achieve sales efficiency for over 120 retail and third-party locations with ~1200 employees nationally. - Partnered with key strategy owners to launch new Mobile business unit, improving business processes, and redefining critical roles which reduced...