Appointed to lead the global marketing function for DeepHealth, RadNet's Digital Health Division, following acquisitions of Aidence and Quantib. Oversee brand positioning, demand generation, and global market expansion for a new portfolio of AI-powered radiology informatics and population screening solutions, including Aidence (AI-powered solutions for lung cancer), Quantib (AI-powered soluti...
Rotterdam, South Holland, NetherlandsQuantib was acquired by RadNet in 2023 and merged into DeepHealth. Oversaw the marketing strategy for Quantib during its acquisition by RadNet in 2023. Led the transition of brand positioning, marketing strategy, and stakeholder communications. Focused on maximizing brand equity, ensuring messaging consistency, and aligning product marketing initiatives with DeepHealth's broader AI-powered ra...
Amsterdam, North Holland, NetherlandsAidence was acquired by Radnet in 2023 and integrated into DeepHealth, RadNet's Digital Health Division.
Led Aidence's marketing strategy during a critical period of growth, industry recognition, and acquisition. Following RadNet's acquisition in 2023, I played a key role in integrating Aidence's brand into the newly formed company, ensuring seamless alignment with corporate objectives while ...