Years of experience: 17

Communications and MediaMarketingC-level ExecutiveConsultingEntertainmentPublisher

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    Deanna leads with humility, clarity, and purpose. As a boss, she empowers her team to do their best work by creating a culture of trust, accountability, and inclusion. She listens deeply, advocates fi...

Trust Score

Exceptionally trusted; proven professional excellence.

100%
Deanna's Career Path
Chief Executive OfficerApr. 2024 -
Present
New York Farm BureauChief Executive Officer
As chief administrative officer of an 11,000-member organization—the largest agricultural advocacy group in New York State—I have the privilege of leading a dynamic team, serving as the primary liaison to the board, legislators, regulators and stakeholders, and am responsible for strategic planning, financial oversight, and operational efficiency across multiple entities, including a nonprofi...
PartnerMay. 2022 -
May. 2024
PC Public AffairsPartner
Albany, New York, United StatesAs partner and senior communications, public affairs, and marketing strategist, I led cross-functional teams and managed multiple client accounts, overseeing up to 20 staff and stakeholders at a time. I served as the primary point of contact for clients, facilitating strategic planning, execution, and reporting—while also leading key partner meetings to align business goals with communication...
Fractional Communications Officer and ConsultantDec. 2013 -
May. 2022
FOX | Strategic CommunicationsFractional Communications Officer and Consultant
Albany, New York, United StatesAs a fractional Chief Communications/Marketing Officer, I partnered with a wide range of organizations—from lean 10-person teams to global corporations with 400+ employees. My client base spanned industries including rural development, agriculture, food and beverage, climate, energy, manufacturing, economic development, transportation, and more. I designed and led comprehensive media and publ...

Deanna's Posts

  • How I can help you

    Develop pathways to boost public engagement and enhance growth strategies. Conduct audits to assess and refine current plans. Maximize impact through strategic review and targeted improvements.

  • People I am looking for

    Seeking partnerships with diverse organizations such as Visit Qatar, StickerMule, Stimulus, and Phrma. Open to collaborations that align with strategic communication goals.

  • Experience & Cases

    Achievements: - Transformed Qatar's global image pre-World Cup - Highlighted cultural heritage and sustainable tourism - Advised on crisis communications - Clients include VC firms, small businesses, NGOs

  • How to contact

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