Years of experience: 7

Sales ManagerPartnerships ManagerHead of GrowthSales & BizDevFinance

Trust Score

Exceptionally trusted; proven professional excellence.

80%
Emma's Career Path
Commercial Director - Wellness & HomecareMar. 2024 -
Present
ZURU EdgeCommercial Director - Wellness & Homecare
Auckland, New Zealand- P&L Management of global brands across Homecare and Wellness portfolio with ultimate EBITDA responsibility. - Strategic planning and management of go-to-market strategies working with international heads of sales to tailor each execution to the exacting needs of every individual retailer, in each region. - Budget creation and setting for vertical leads e.g. Marketing, Digital, Product devel...
International Category Manager ANZJul. 2023 -
Feb. 2024
HelloFreshInternational Category Manager ANZ
Auckland, New Zealand• Sole cross-category commercial responsibility for HelloFresh Australia and New Zealand. • Lead on creation and development of HelloFresh wine box – close collaboration with marketing. • Continuous development lead on multiple projects including: international process optimisation for warehouse management/split supply tracking/cross-departmental data sourcing/supplier evaluation and monitori...
Category ManagerMar. 2022 -
Jun. 2023
HelloFreshCategory Manager
Auckland, Auckland, New Zealand• Cross-category commercial buying lead, reporting directly to Associate director of Procurement. • Strategic lead on business development planning, budget planning and supplier management. • Supply chain optimisation lead on importation – saving over $0.5 million in first year. • Plastic to paper packaging initiative lead – sustainability at the key of strategic decision making. • E2E and B2...

Emma's Posts

  • How I can help you

    I will thoroughly analyze your brand materials and provide key insights for your pitch. You'll receive guidance on format, presentation, and missing elements. Expect a personalized pitch that resonates with your audience.

  • People I am looking for

    - Analyze target audience for tailored impact. - Assess current brand assets for pitch readiness. - Revamp pitch deck to include impactful features.

  • Experience & Cases

    - Worked with global retailers like Walmart, Target, and Tesco. - Experience with diverse markets in the US, Canada, Oceania, and UK.

  • - Over 5 years as a Senior Buyer/Category Manager. - Led commercial sales for six brands. - Collaborated with marketing and design experts. - Empowered SMEs and startups to enhance retail pitches.

  • How to contact

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