1. Managed full-scope digital and social media campaigns across 10+ brands, from briefing through execution.
2. Oversaw paid media campaigns across Meta, Google, and LinkedIn Ads — driving strong lead gen and engagement.
3. Led influencer partnerships and content production, including creative direction on brand photoshoots.
4. Delivered performance reports with actionable insights using anal...
City of Johannesburg, Gauteng, South Africa1. Developing Media Strategies: Crafting comprehensive media plans that align with client objectives, target audience demographics, and campaign goals.
2. Audience Research and Analysis: Conducting thorough research to identify the target audience's behaviors, preferences, and media consumption habits to optimize campaign effectiveness.
3. Budget Management: Allocating budgets effectively acr...