Hamden, Connecticut, United States• Conduct interviews with students, staff, faculty and alumni
• Cover events, conferences and ceremonies
• Write compelling articles for QU Today
• Source and pitch original news items
•Completed front-end redesign for BeautywithTori.com, hosted on Shopify
•Launch, manage @BeautywithToriSpelling on Instagram (5,000+ organic followers)
• Launch Pinterest views (up from 72K to 790K monthly views) with meticulous curation, trending content
•Manage private Beauty with Tori on Facebook to create a fun, dynamic shopping community
•Create digital assets for Beauty with Tori and re...
Feb. 2014 - Aug. 2020
LRP PublicationsNewsletter Editor at University Business magazine
Trumbull, Connecticut• Improved open rates for UB Daily Newsletter, reaching 43K opted-in subscribers
• Honed the newsletter into an industry must-read through content and presentation • Pitch, write insightful, well-researched news stories for monthly publication; often focusing on push-button topics
• Manage public relations inbox, create press releases for company initiatives, cull soft leads for sales team
• ...