Years of experience: 22

Marketing DirectorMarketingMarketing Analytics ManagerCommunity ManagerBrand Marketing Manager

Trust Score

Exceptionally trusted; proven professional excellence.

80%
Rene's Career Path
Senior Manager, MarketingMar. 2022 -
Mar. 2025
SandozSenior Manager, Marketing
Makati, National Capital Region, PhilippinesManaged the Anti-Infectives franchise, including Zinnat, Zinacef, Fortum, Azyth, and Mycamine. Developed and executed strategic marketing plans to drive brand growth and market performance. - Surpassed the 2024 launch target of Mycamine, achieving 124% attainment by building a high-performing medrep/key account hybrid team and executing a targeted launch campaign tailored for infectious disea...
Senior Brand ManagerMar. 2018 -
Mar. 2022
MENARINI GroupSenior Brand Manager
Bonifacio Global CityManaged the brand Arcoxia (Etoricoxib) and responsible for the annual marketing plans. Executed programs and conducted market analysis. Simultaneously handled other brands. - Expanded Arcoxia's market share from 46% to 49% in 2020, despite pandemic challenges, by strategically transitioning to digital marketing while addressing physicians' evolving needs through tailored engagement strategies...
Group Product ManagerJul. 2012 -
Mar. 2018
ExeltisGroup Product Manager
Makati CityOversaw the gynecological portfolio, including the brand Neo-Penotran and Micotran. Developed annual marketing plans, programs, and CMEs. - Maintained leadership by further increased market share to 46% in 2017, through to a well-rounded campaign focusing on different gynecological stages from early adulthood, prenatal, and menopause. - Launched the company’s Oral Contraceptive line composed ...

Rene's Posts

  • About myself

    Accomplished in orchestrating strategic marketing initiatives, I have a proven track record in elevating brand visibility and market share in the pharmaceutical and consumer goods sectors. My leadership in cross-functional teams and stakeholder engagement has consistently met and exceeded ambitious targets.

  • Job Description

    Seeking a role that aligns with my values of innovation and collaboration, I aim to drive growth through strategic marketing and teamwork. I thrive in environments that prioritize continuous learning, where I can contribute to meaningful missions focused on enhancing well-being and safety.

  • How to contact

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  • About myself

    Expertly crafted and implemented marketing strategies, notably boosting brand prescriptions by 40% and enhancing market share by 3%. Successfully led a high-performing team to achieve 124% of launch targets and drove significant growth for flagship products.

  • Job Description

    Seeking a dynamic remote work environment where I can leverage my strategic skills to drive product success and innovation, fostering collaboration across diverse teams while maintaining flexibility and work-life balance.

  • How to contact

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