Years of experience: 21

Startup FounderMarketingC-level ExecutiveConsultingAffiliate MarketingBrand Marketing Manager

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James's Career Path
Chief Marketing OfficerFeb. 2022 -
Feb. 2025
PSD Citywide Inc.Chief Marketing Officer
London, Ontario, Canada- Senior executive responsible for building and leading a high-performing team focused on brand marketing, product marketing, outbound sales, strategic partnerships, sales enablement, and customer success - reporting to the CEO/Co-Founder. - Designed and executed a three-year go-to-market strategy targeting municipal government and institutional sectors, with a focus on US expansion. - Champi...
Executive Advisor - MarketingSep. 2021 -
Mar. 2022
VidCruiterExecutive Advisor - Marketing
Moncton, New Brunswick, Canada- Fractional CMO contract, collaborating with marketing and sales teams at VidCruiter to prioritize lead generation efforts and optimize messaging for strategic growth initiatives. - Developed and executed innovative strategies to drive business growth and enhance brand visibility in the global market.
Chief Marketing OfficerMay. 2019 -
Apr. 2021
VeryonChief Marketing Officer
Toronto, Canada Area- Led global team in branding, lead generation, SEM/SEO, social, content, PR/communications, and product marketing for 5 aviation industry verticals. - Managed strategic marketing initiatives for +7,500 customers worldwide, including industry giants like American Airlines and Airbus. - Member of executive team responsible for the successful acquisition and integration of Flightdocs, and strat...

James's Posts

  • About myself

    Possessing over 25 years of expertise in SaaS and B2B software, I have crafted impactful marketing strategies, guided 16+ startups, expanded 5 companies into new markets, and secured successful exits for two ventures.

  • Job Description

    Seeking a dynamic Global Tech CMO position or a Fractional CMO role, ideally with remote flexibility, to leverage my experience in driving growth and innovation in technology sectors.

  • How to contact

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