Years of experience: 5

HubspotEvent ProducerInfluencer Marketing ManagerPR ManagerCommunications ManagerBrand Marketing Manager

Trust Score

Exceptionally trusted; proven professional excellence.

80%
Claudia's Career Path
Assistant Account ManagerMar. 2021 -
Jan. 2024
KARLA OTTOAssistant Account Manager
Shanghai, China• Clients: Aesop, Gentle Monster, The North Face, New Balance, Timberland, Birkenstock, Carolina Herrera Beauty, Philosophy di Lorenzo Serafini, tamburins. • Develop and strategize communication plan and proposal to drive brand awareness • Facilitate and provide strategy on top tier media and influencer seeding; accomplish great results in PR and social; performance and KPI tracking • New cli...
Digital Marketing ManagerJun. 2019 -
Jun. 2020
CatalogDigital Marketing Manager
Greater Los Angeles Area• Built Catalog’s digital marketing department and led a team of 4; Led all content marketing efforts and set up content planning (email marketing, social media, public relations); launched paid ad campaigns • Assisted CEO in execution of all marketing related tasks from sales reports, client pitches, to digital marketing client conversion • Measured high level metrics on company performance ...
Account Management InternJun. 2016 -
Aug. 2016
Ogilvy & MatherAccount Management Intern
Shanghai City, ChinaSocial@Ogilvy • Managed Chinese social media accounts (Weibo / WeChat) for LYCRA, and Fédération Equestre Internationale China, reaching 69K followers in total; made strategic decisions for marketing campaigns that increased social media engagement rate by 15.3%. • Constructed a 30-page competitor report for the housecleaning industry through analyzing industry reports and conducting weekly b...

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