Years of experience: 16
Database CoordinatorFinancial AnalystProject CoordinatorCall CenterIntellectual Property ExpertMarketing Director
Trust Score
Exceptionally trusted; proven professional excellence.
Marcela's Career Path
Sep. 2022 -Apr. 2025
ONNET Fibra ColombiaMarket Intelligence Consultant (senior)
BogotáLed telecom market research and data analysis that directly influenced national-level growth strategies. Built and automated dashboards in Power BI for executive reporting and performance monitoring. Developed data-driven negotiation strategies, resulting in a 20% increase in network deployment goals for 2024. Collaborated with cross-functional teams to integrate market trends into business d...
Jan. 2021 -Sep. 2022
AMG Business ConsultingSenior Strategy & Market Research Consultant
Bogotá, Distrito Capital, ColombiaDelivered strategic growth plans for clients across diverse sectors using advanced market intelligence. Identified new revenue streams by leveraging competitive and customer insights. Enhanced client decision-making processes with data-based storytelling and dashboard design.
Mar. 2015 -Sep. 2022
AguaterosCommercial & Marketing Manager
Colombia• Led strategic planning, including the development and execution of commercial strategies, achieving a 120% sales growth between 2019 and 2020.
• Commercial and marketing strategy for the expansion of the organization, strategic alliances, and loyalty plans.
• Directed product development projects, including software and hardware design, improving user experience (UX). Granted an invention p...