Years of experience: 14

CopywritingCopywriterMarketingMarketing DirectorProofreaderTranslator

Trust Score

Exceptionally trusted; proven professional excellence.

80%
Carolina's Career Path
Head of Household Care - MexicoMar. 2025 -
Present
ReckittHead of Household Care - Mexico
Head of Household & Specialized Cleaning- Mexico & Central AmericaMar. 2022 -
Mar. 2025
ReckittHead of Household & Specialized Cleaning- Mexico & Central America
Mexico City, MexicoVanish + Finish + Easy Off, Planchytex, 3en1, Woolite, Brasso/Silvo, Nugget
Group Marketing Manager - Air Care & Bathroom - Mexico & Central AmericaSep. 2020 -
Mar. 2022
ReckittGroup Marketing Manager - Air Care & Bathroom - Mexico & Central America
Mexico City, MexicoAir Wick + Lysol Neutra Air + Harpic

Carolina's Posts

  • How I can help you

    • Identify consumer insights linking to strategy • Develop creative ideas • Design strategy based on analytics • Tailored insights for optimal results • 10 years experience in brand growth

  • People I am looking for

    • Businesses of all sizes • Seeking brand direction • Interested in launching, growing, or establishing their brand

  • Experience & Cases

    • Managed brands like Vanish, Finish, Air Wick, Harpic, EasyOff, Wella, Clairol • Achieved year-on-year growth • Managed P&L to unlock strategy for growth - Campaigns: like Effie winner #PauYaNoEsRubio at the beg of my career (Wella), to famous Vanish challenge campaigns today.

  • How to contact

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