Years of experience: 8

UX/UI DesignerBusiness Development ManagerBusiness OwnerStartup FounderSales ManagerSport Fan

Trust Score

Exceptionally trusted; proven professional excellence.

80%
Ernesto's Career Path
CEOJan. 2017 -
Aug. 2019
Slice - Mobile Payment and Food MarketingCEO
Ciudad de México y alrededores, MéxicoAnalyze restaurant operation, food influencers' metrics and behaviors and potential user activities related to dining to launch a mobile app for ordering through everyone's phone. Design of go-to-market and user growth strategies. Design of the digital UX and other non-services. 3 direct reports. - Launching of a production unit as a complementing business to penetrate the gastronomic world. ...
Lead Service DesignerJan. 2016 -
Oct. 2020
International Committee of the Red CrossLead Service Designer
Presidente Masaryk 29 Piso 11Responsible for the organization's innovation projects that create services for vulnerable persons throughout Mexico and Central America and the products that enhance the user experience of my colleagues' fieldwork. 3 direct reports made the team achieve: - Design and implementation of the Self-Care Messages for Vulnerable Population service, based in Whatsapp technology (soon to be implement...
Communications DirectorNov. 2013 -
Nov. 2014
Ministry of Communications and TransportationCommunications Director
Author of the storytelling strategy to position the "Mexico Conectado" program as the tool to bring Internet connectivity to underserved communities. Systems Thinking implementation to map valuable stakeholders and establish the program's goals. Achievements: - Implementing design thinking methodologies to communication and launching events organization, including UX elements targeted for spe...

Ernesto's Posts

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    How I can help you

    I help transform vague projects into clear, valuable propositions. I guide teams to prioritize actions and translate decisions into tangible progress, ensuring the client experience aligns with their true goals.

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    People I am looking for

    I filter out noise, identify true problems, and focus on real incentives. I seek leverage points for impactful change, prefer reversible decisions, and execute with clarity to reduce uncertainty and optimize outcomes.

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    Experience & Cases

    I work with diverse projects, from startups to large organizations, where there's ambiguity and a drive to progress. My focus is on clarifying, advancing, and connecting ideas that are stuck or unclear.

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    I've helped redefine wedding photography services, created sustainable anxiety workshops, launched a pet treat brand with a unique model, led a B2B beauty distribution, and innovated humanitarian solutions. Interested in sports organizations, media, and startups in transition.

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    How to contact

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