--Oversaw creation and deployment of content marketing and SEO strategy, resulting in 245% increase in social media engagement, 200% increase in website traffic, and 20% increase in leads
--Partnered with Product Marketers and cross-department leads to develop a cohesive brand voice in marketing and sales materials
--Participated in pilot program for AI-tool integration, gaining experience on...
California, United States- Manage team of 5 in-house editors and 30 freelance writers, increasing content production by 60% over 3 months - Implement editorial and SEO strategy to help content team reach 9.5 million organic users over 6 months, seeing a growth in traffic of over 300% - Partner with team to create onboarding and instructional materials for freelance writers to increase team efficiency by 10% - Mentor ...
Los Angeles, California, United States- Partner with executive leadership to design learning programs and materials, including assessments, for inaugural cohort of future candidates - Assist in execution of workshops and coach members of leadership team on learning theories and effective instruction strategies