Years of experience: 13
Event ProducerContent ManagerEmail Marketing ManagerDigital Ads ManagerMarketing DirectorMarketing
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Patty's Career Path
Jun. 2020 -Present
MCM CreativeHead of Marketing
New York, New York, United StatesLeading marketing for a full-service film, TV, and audio production studio and post house. Clients include: Nike, National Geographic, A+E, Food Network, PBS, Warner Music Group, Spotify, NBC, Uber, Rachel Ray, Martha Stewart, Trevor Noah, Tilda Swinton and more. Built the marketing department from the ground up, reporting to the Founder to oversee brand marketing, content strategy, paid medi...
Dec. 2015 -May. 2020
Martafy!Director of Marketing
Reported to the CEO to build the marketing strategy for this subscription-based, SaaS startup and online education platform. Developed email marketing campaigns with consistent 20%+ open rates. Created top-of-funnel lead gen initiatives building increasing brand awareness and expanding the customer base. Built new membership site.
Aug. 2012 -Dec. 2015
The Wealthy InvestorDirector of Events and Media
Greater New York City AreaReported to the CEO of this online and in-person financial training program to lead all digital marketing, social media and logistics. Hired and managed support staff. Developed and launched a membership program, generating $200K in the first year, scaling to $425K ARR. Relaunched the company website. Ran monthly client training events.