Years of experience: 13

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Erin's Career Path
ConsultantJun. 2024 -
Mar. 2025
Smashing AppConsultant
Curating articles, podcasts, and reactions from social media and other digital media on the Smashing app daily by adding and voting on what content is most worthwhile.
Director of Research & RatingsMar. 2023 -
Jan. 2024
Ad Fontes MediaDirector of Research & Ratings
Manage a team of 3 analyst managers who oversaw 60 analysts working approximately 85 shifts, 7 days a week to rate on average 600 pieces of content a week Streamlined onboarding for 30 analysts, improved retention & performance by reviewing resumes, conducting interviews, & establishing Google training site. Initiated 'Social Media' rating project by defining objectives, scope, and deliverabl...
APA Media Psychology ResidencyNov. 2022 -
Mar. 2023
Real Engagement And Loyalty (REAL)APA Media Psychology Residency
RemoteResponsible for developing AI training sets based on humanistic principles and helping to monitor individual and cultural bias within international teams. Identifying patterns of emotional connection between ads and scenes in connected TV.