Years of experience: 44

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Susan's Career Path
Marketing and Communications ConsultantJun. 2023 -
Present
American Red CrossMarketing and Communications Consultant
• Develop print and digital marketing materials and templates to support brand and messaging based on research and analytics. • Develop and implement communications and outreach to engage diverse communities to create greater awareness for the work of the Red Cross and encourage both their volunteer and donor participation. • Analyze volunteer positions skills and audiences and develop a comp...
Director of Marketing and CommunicationsNov. 2022 -
May. 2023
Fairfax County Park AuthorityDirector of Marketing and Communications
Fairfax County, Virginia, United States• Oversaw branding, analytics, digital platforms, community outreach, media relations, and publications within the Marketing and Communications Division. • Established new Marketing and Communications Department: systems, processes, and scope of work. • Championed video recruitment campaigns across social and cable. • Refined media and community outreach, resulting in 670,552 eNews opens and ...
Class of 2009Jan. 2009 -
Dec. 2009