Years of experience: 9

United StatesCopywritingHRMarketing

Trust Score

Exceptionally trusted; proven professional excellence.

80%
Ana's Career Path
Associate Marketing Manager, Barbie SignatureApr. 2024 -
Jan. 2025
Mattel, Inc.Associate Marketing Manager, Barbie Signature
Los Angeles, California, United States- Led P&L management for Barbie Signature, a premium collector-focused product line. Role included developing strategic product recommendations to senior leadership on go-to-market strategies, channel activation, quota allocation, and costing for 100+ product portfolio. - Partnered closely with brand marketing teams on product launches, spearheading social media, e-commerce, and PR strategy b...
Content Marketing ManagerApr. 2023 -
Apr. 2024
Voya FinancialContent Marketing Manager
- Developed B2C content strategy for financial wellness products (HSA, FSA, 401k). Established analytics framework to measure website performance, message effectiveness, and customer satisfaction.
Brand Strategy InternAug. 2022 -
Dec. 2022
Rubix AgencyBrand Strategy Intern

Ana's Posts

  • About myself

    Possessing over 8 years of experience in brand and communications roles, I excel in managing owned, earned, and paid media. My skills are honed in creating impactful brand experiences that drive engagement and growth.

  • Job Description

    I am seeking a role focused on brand strategy, where I can leverage my expertise in crafting innovative marketing campaigns and strategies that enhance brand presence and drive business results.

  • How to contact

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